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完达山：质量安全是检验奶粉的唯一标准

发布日期：2015-07-07 09:30:37编辑：Chen

继今年7月工信部选择完达山等6家乳粉品牌作为“婴幼儿配方乳粉行业产品质量安全追溯体系规范”试点企业之后，近日，完达山凭借完善的质量管理体系再获“全国质量检验工作先进企业”称号。两月之内，双料殊荣，意味着国产奶粉在质量安全方面再上一个新的台阶。

连续6年摆上两会餐桌质量安全是检验奶粉的唯一标准

由中国质量检验协会组织开展的“2011至2013年度全国质量检验工作先进单位和先进工作者”评审活动，有着极其严格的评定标准，此次评审主要着重于企业质量检验工作在设备、制度、技术三个方面的水平评估。

由中国质量网、中国经济网、中国消费网等权威网站，集中全面对企业经营发展情况、质量进步情况、社会责任情况充分进行宣传展示。完达山经过重重考验，最终获得“全国质量检验工作先进企业”称号，这是完达山乳业股份有限公司四次蝉联国家食品质量最高奖—银质奖章后，再获国家质量领域顶级荣誉。

完达山作为民族乳品行业领导品牌，在质量上一向严格把守，有着优于国家标准的企业内控标准，对自身近于苛刻的要求，让完达山品牌在行业内一直“守身如玉”，品牌成立半个世纪以来，经国家质量技术监督部门抽检，产品合格率始终保持100%，从未染指任何质量门事件，并连续6年摆上全国两会餐桌，是值得所有消费者信赖的品牌。

入选工信部质量安全试点企业更多责任更高要求

在中国质量协会评选出完达山为“全国质量检验工作先进企业”之前，工信部已在今年7月宣布完达山入选“婴幼儿配方乳粉生产企业试点”之一，参与国家婴幼儿配方乳粉质量追溯标准的制定，运用物联网的技术建立食品质量安全信息追溯体系，初步实现消费者随机随时的查询。也就是说，消费者购买完达山品牌的任何奶粉，都将有严格的保护和追溯机制，是实实在在的“放心奶”。

优质奶源黄金牧场独特配方诞生首批国家高端婴幼儿奶粉重点推荐产品

在国产奶粉品牌中，完达山算得上是“资深国货”，在很多妈妈心里都有着浓浓的怀旧情结。历史悠久的完达山，是三代人喝过的奶粉，选择亲人曾经喝过的奶粉给自己的孩子喝，也是妈妈们可以放心的原因之一。

完达山过硬的硬件条件才是保证奶粉质量的决定性因素。它有着600万亩黑沃农场，与美国威斯康星州牧场、加拿大阿尔伯达州牧场、日本北海道牧场齐名，位于北纬45度世界公认的黄金奶牛生长带，保持最新鲜最优质的奶源；

它采用世界先进的湿法工艺，这种工艺，只存在于有鲜奶奶源基地的生产企业，是很多国际品牌都无法做到的；它是针对中国宝宝体质研发的乳粉，保障宝宝肠道舒适，易吸收，配方更适合中国宝宝。

在如此优质硬件保障下，完达山诞生了倍受妈妈们喜爱的安力聪婴幼儿配方奶粉，安力聪由中美科研机构联合研发，产品的PH值>7，与母乳相近。经过历时两年的临床追踪研究证明，安力聪宝宝与母乳宝宝的喂养效果基本一致，安力聪首批成为国家高端婴幼儿奶粉重点推荐产品，深得妈妈们的信赖，是妈妈们乐于选择的国产奶粉之一。

洋奶粉是无奈之举妈妈更期待国货逆袭

对于目前市场上对于奶粉的需求与消费者的反应，在奶粉行业的市场调研中也可以发现，很多妈妈们在选奶粉是选“国”还是选“洋”这个问题上有着自己清晰的认识：并不是妈妈们“崇洋媚外”，选择“洋奶粉”实属“无奈之举”，而随着国内奶粉市场越来越严格的执行标准，国产奶优势渐渐展露，妈妈们也相信国产奶粉在配方上一定更适合中国宝宝，只要国产奶质量安全有保障。

当然“都愿意给宝宝喝，“”几大事件之后，国家对国产奶监管更严格，这个时候给宝宝尝试国产奶未尝不可，“”有权威部门认证的国产品牌喝起来比较放心，比漂洋过海的洋奶粉肯定要新鲜，这是大家都知道的”……

这次完达山接二连三传出利好消息，相当于给妈妈们吃了一颗“定心丸”，预示着国内奶粉的安全质量将再上一个新的台阶，妈妈们无比期待国产奶的逆袭，解决宝宝喝奶难的问题。内容来源于：https://news.163.com/14/0912/17/A5V6FL3O00014AED.html

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